The deliciousness of a latte lies not only in its rich coffee aroma but also in the perfect presentation of its delicate, silky milk foam and latte art. However, many people often encounter problems such as milk foam collapsing, quickly separating into layers, or even breaking down within a short time, which affects both the visual appeal and taste. This article delves into key factors such as milk foam thickness, crema stability, brewing techniques, and equipment cleanliness to help you master the secrets of stable milk foam and create long-lasting, beautiful lattes. [more…]

Sipping is a commonly used evaluation technique in professional coffee cupping, where a specific inhalation method releases aroma and enhances flavor perception. But is this technique suitable for everyday coffee drinking? This article delves into the principles of sipping, the correct way to do it, and the differences between its use in cupping and general drinking scenarios. It helps readers understand the science behind sipping and master practical techniques and considerations. [more…]

Have you ever wondered why some lattes are smooth and flavorful, while others taste bland or overly bitter? In fact, beyond the basic steps, what truly determines whether a latte tastes good lies in the type of coffee beans, the quality of the milk, the extraction settings, and the fineness of the milk foam along with blending techniques. This article will take you deep into the details and impacts of each step from a professional perspective, and provide practical advice so that you can consistently make well-balanced and smooth lattes—whether at home or in a café. [more…]

After years of research, Yamako Farm in Okayama City, Japan, has successfully cultivated Typica coffee trees in a greenhouse and is expected to harvest its first batch of domestic coffee beans in February 2022. This breakthrough is not only a milestone in the history of coffee cultivation in Japan but also offers new ideas for the coffee industry in high-latitude regions. This article delves into the cultivation journey at Yamako Farm, key technical details, and the future development potential of domestic coffee, providing you with a comprehensive overview from greenhouse environment control to flavor potential. [more…]

The amount of coffee grounds used in pour over brewing determines the balance between extraction flavor and strength. However, factors such as the number of people, filter basket design, and pouring rhythm all require precise adjustments. This article focuses on three common coffee amounts—15g, 20g, and 30g—and analyzes the logic behind their appropriate brew ratios and filter basket choices. It also provides practical adjustment suggestions for sharing among four people, ensuring you can consistently brew ideal coffee whether you're drinking alone or hosting a gathering. [more…]

In 2022, the global coffee market was impacted by multiple factors including abnormal weather conditions and rising costs. As the largest producer of Arabica beans, Brazil faced a combination of frost and alternating droughts and floods, leading to poor yield expectations and prolonged high futures prices. Yunnan’s small-grain coffee was not spared either, being heavily influenced by international market trends. This article delves into the challenges faced by Brazil’s major producing regions, the impact of soaring fertilizer costs on coffee quality, as well as the historical and current price trends of Yunnan coffee, helping readers gain a better understanding. [more…]

Huacai 6.0 is a specialty coffee bean from Ethiopia’s new 2022 crop season, continuing the outstanding lineage of the series. It presents a complex fruit profile featuring orange blossom, berries, and nectarine, with even richer layers. This article provides an in-depth analysis of its flavor profile, origin background, and processing method, along with real-tasted flavor notes, to help coffee enthusiasts grasp the key points when selecting and brewing this coffee. [more…]

In the age of social media, cafes have become popular spots for photos, but this has also led to numerous disputes caused by customers taking pictures. From spilled coffee and damaged furniture to intentional dine-and-dashes, many cafe owners have had a hard time dealing with these issues. This article delves into these common problems, analyzes the underlying reasons behind such incidents, and provides practical advice to help cafe operators properly manage similar situations, thereby maintaining operational quality and the customer experience. [more…]

Although the Lungo, Long Black, and Americano all originate from an espresso base, they differ greatly in preparation method, ratio, and flavor profile. Many coffee beginners tend to confuse them, but each has its own unique brewing logic and flavor expression. This article will delve into the differences between the Lungo, Long Black, and Americano—from extraction principles and ratio settings, to crema retention and actual tasting experience—and provide a practical extraction... [more…]

Ethiopian Ambassador to China promoted 4 tons of Arada-roasted coffee beans during the livestream, which sold out in just 5 seconds, demonstrating the enthusiasm of Chinese consumers for premium African coffee. This charity livestream not only showcased astonishing purchasing power but also highlighted the unique flavors and origin value of Ethiopian coffee. This article delves into the two African coffee flash sale events and introduces the growing characteristics and brewing suggestions of these highly popular coffee beans. [more…]

From the birth of steam-powered coffee machines in the late 19th century to becoming a staple in coffee shops worldwide today, the century-long evolution of the espresso and its machines reflects the deep interweaving of Italian industry and culture. This article takes you on a journey exploring how the espresso machine evolved from a tool for quick extraction into a cultural symbol representing the Italian way of life, and follows the latest developments in its application for UNESCO Intangible Cultural Heritage status. [more…]

Pour over coffee may seem simple, but behind every cup of great flavor lies precise control over water temperature, grind fineness, and coffee-to-water ratio. Although machines are becoming increasingly reliable in producing consistent results, professional baristas who truly understand the logic of coffee brewing remain indispensable. This article delves into the three core parameters of pour over brewing and explores how the role of baristas is evolving and being redefined in the age of automation. [more…]

Coca-Cola has once again ventured into the crossover of coffee and cola, this time centering around a mocha flavor theme, launching eight distinct variations in an attempt to continue the buzz surrounding previous coffee-flavored cokes in the U.S. market. Ranging from vanilla to cherry, as well as zero-sugar and decaffeinated options, the new series not only diversifies in flavor but also features distinctly differentiated packaging designs. This article delves into the highlights of the new releases, market strategies, and the potential dilemmas consumers may face when choosing among them. [more…]

Starbucks coffee is significantly more expensive than most chain brands, yet it has maintained long-term popularity. The reason isn’t just brand effect—it also involves its unique “third space” positioning and precise market strategy. This article takes an in-depth look at how Starbucks creates an irreplaceable consumer experience through space design, target audience focus, and high-cost operational models, while also exploring the deeper business logic behind its refusal to engage in price competition. [more…]

As the world’s largest coffee-producing country, Brazil is often misunderstood as producing "plain" beans. This article takes you deep into Brazil's official coffee bean grading standards—from NY.2 grading, 18-mesh sieve requirements to Good Cup cupping criteria—explaining why Brazilian coffee is both affordable and flavor-balanced. Through real-life examples, it addresses consumer misconceptions about coffee pricing and provides practical tips for selecting beans for pour over brewing, along with reference points on flavor characteristics, helping you discover your own Brazilian coffee experience. [more…]

People's Literature Publishing House is set to launch its first-ever creative-themed café at the cultural landmark No. 166 Chaoyangmennei. Inspired by classical Chinese literature, the café will feature signature drinks ranging from "Maple-Dew Tea" from Dream of the Red Chamber to late Qing Dynasty–revived coffee recipes, creating a reading space that combines literary ambiance with sensory flavor experiences. This article details the creative inspiration behind the beverages, the spatial design, and how such themed cafés can deepen the connection between literature and everyday life. [more…]

The competition in China’s coffee market has entered a white-hot stage. Relying on high cost-performance and dense store deployment, Luckin Coffee has, for the first time, surpassed Starbucks in consumer preference, becoming the top choice in the chain coffee category. By the end of September 2021, its nationwide store count reached 5,671, overtaking Starbucks. Faced with the rapid rise of domestic brands, Starbucks plans to add 22,000 new stores globally over the next eight years and is actively adjusting its store format strategy to adapt to the changing landscape. [more…]

During humid weather, coffee beans are prone to moisture absorption and spoilage, which can negatively affect the flavor of pour over coffee. This article delves into the key points of coffee bean storage, from moisture-proof sealing to precautions for refrigeration, offering practical advice to help coffee enthusiasts extend the freshness of their beans, avoid unwanted odors, and ensure that every cup of pour over coffee delivers its best flavor. [more…]

Starting this June, South Korea has introduced a deposit policy for single-use paper cups. Customers will need to pay an additional deposit of 200 to 500 KRW when purchasing beverages, which will be fully refunded upon returning the cup. This measure is part of the government’s efforts to reduce plastic pollution, with plans to extend the policy to single-use plastic bags at convenience stores and bakeries by November. This article explains how the policy works, the reasons behind it, along with international precedents and hygiene considerations, helping readers stay updated on the latest environmental regulations and offering practical tips. [more…]

Siphon coffee is beloved by many coffee enthusiasts for its unique brewing method and visual appeal. This article delves into the development history of the siphon, suitable extraction parameters including grind size, coffee-to-water ratio, time control, and stirring techniques. It also compares siphon brewing with pour over coffee to help you master this ritualistic brewing method. [more…]