Introduction:The newly launched "Summer-Infused Grape Milk Green Tea" by tea beverage brand 1点点 claims to combine a light purple appearance with an innovative grape green tea flavor, but after its release, it has sparked a wave of negative reviews. This article compiles real consumer feedback, analyzing points of contention ranging from color discrepancies, excessive sweetness, to the presence of A2 fresh milk curds, and provides tips for choosing milk tea to help readers avoid similar disappointing experiences.
The tea beverage brand 1点点 recently released a new product, "Summer-Infused Grape Milk Green Tea," using light purple promotional images paired with a novel fruit tea concept, successfully attracting a large number of consumers eager to try it first. However, as user experiences began surfacing on social media platforms, the reviews for this new product unexpectedly turned overwhelmingly negative, with many customers expressing disappointment in both its appearance and taste.
According to consumer feedback, once they actually received the drink, there was a huge disparity compared to the promotional images on the official website. Instead of the dreamy light purple that was promised, the actual color turned out to be closer to "cement gray," leaving customers who were expecting a highly photogenic drink deeply disappointed. This significant visual mismatch also made many users feel awkward about taking photos to share.
In terms of flavor, the "Summer-Infused Grape Milk Green Tea" uses red grape syrup mixed with jasmine green tea, which theoretically should offer a blend of fresh fruity and tea aromas. However, many consumers reported that even when choosing the "no added sugar" option, the drink was still unbearably sweet, with some even giving up after just a few sips due to the excessive sweetness and discarding the rest.
What troubled some customers even more was that those who opted for A2 fresh milk in pursuit of a better taste found the drink contained unidentifiable white curd-like particles floating in it.Although these white curd-like substances are a natural result of the reaction between proteins and acidic components, their appearance resembling tofu pudding led many consumers to joke that they felt like they were drinking "tofu pudding milk tea," which was psychologically hard to accept.
Many loyal customers of 1点点 expressed that this new product left them feeling "the higher the expectations, the greater the disappointment." They were initially curious due to the brand’s marketing, but after trying it, both the visual mismatch and overly sweet taste made them lose any desire to purchase again. One customer even bluntly stated that the overall performance of this milk tea was far below expectations, raising doubts about the brand’s R&D capabilities.
Additionally, long-time supporters of 1点点 mentioned that this is not the first time the brand has launched a disappointing new product. For example, a previously released topping, "Gardenia Jelly," received numerous negative reviews due to its overly sticky texture and difficulty in being sucked through straws. The issues with the "Summer-Infused Grape Milk Green Tea" have raised further concerns about whether the brand lacks adequate testing and adjustment during new product development.
Industry insiders pointed out that when tea beverage brands introduce new flavors, in addition to considering market trends and consumer preferences, they should also conduct multiple internal taste tests and adjustments to ensure the product’s appearance and taste meet certain standards, rather than rushing to launch just to follow trends or meet sales targets. For consumers, when trying new flavors, it is also advisable to refer to multiple reviews and avoid blindly trying something based solely on promotional appeal.
The above content is compiled by CoffeeHunters, a coffee news website.
